If there's a pet nutritional peeve of mine it is this: I am all for having treats here and there, but if you go and label a 'food like product' as a healthy option to sell to customers, you really get my back up: 'Food like products' are those which have been so overly processed from their original state that all the natural goodness (anti inflammatory antioxidants, beneficial fatty acids, beneficial prebiotic fibres etc) has been destroyed.